Air New Zealand

The It List Queenstown.

Commissioned by Air New Zealand to produce content that connects with travellers, we created a little idea called the It List. This is delivered to travellers of the worlds most innovative airline through their booking reference email.

A short show created as a travellers point of view that uniquely showcases cool and interesting businesses and activities that you should know about but probably don’t. The relevant destination video is boldly promoted in the email a passenger receives with their itinerary just days before their departure.